E-Commerce Project Manager — Online Jewelry
- Collaborate transversely with the marketing, creative and technical teams
- Work in a growing and internationally developing company
- Have ownership over projects
À propos de notre Client
À propos de Skillink
First online jewelry store.
Responsabilités
Your missions will revolve around:
- E-shop management:
o Administration of the product catalog:coordination of contents, creation and optimization of product sheets,
o Putting products online on the e-shop,
o E-merchandising: construction of ranking, cross-selling and up-selling strategies,
o Elaboration and operational deployment of the commercial promotion plan: launches of collections, seasonal highlights,
o Animation of the home page and landing pages,
o Optimization of navigation: management of the tree structure and filters,
o Monitoring and evaluation of the performance of the site and the actions put in place,
o Management of the SEO part,
o Management of the e-shop on all international dimensions (French, English, German and Japanese).
- CRM, analysis and performance monitoring:
o Monitoring of daily sales and the site's main KPIs (traffic, conversion rate...),
o Analysis of product performances, categories and collections,
o Participation in the optimization of the CRM strategy aimed at increasing personalization and conversion,
o Update automatic email scenarios and create new relevant scenarios.
- Site project management:
o Coordination of e-commerce projects between stakeholders while respecting deadlines and planned operations,
o Monitoring of the site development roadmap (mobile/desktop) in collaboration with the digital team,
o Implementation of new tools and functionalities to optimize the customer journey.
1 to 2 days of teleworking per week.
Profil recherché
You have a Bac+5 level training in digital marketing, such as a business school or other.
You have at least a first successful experience in e-commerce in the luxury world. You have digital marketing skills and knowledge of associated tools (SEO, Marketing Automation, Web Analytics...).
Your friendly personality, your good communication and your proven ability to interpret the information and data analyzed will be assets to succeed in this position.
Operational English.
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