Communication director — Music streaming
- Join a major streaming player in France that is growing rapidly
- Define the brand's communication strategy and manage all marketing actions
- Develop the brand image of all associated products
À propos de notre Client
À propos de Skillink
A company on a human scale and a major player in the world of music and video streaming since 2012. The platform has around 500,000 active subscribers and generates €50 million in sales per year.
Responsabilités
Directly reporting to the CEO of the company, you will be responsible for structuring the company's communication and implementing all marketing actions to develop the brand image, new associated services as well as the company's various products. As such, you will manage the communication plan with an important focus on Branding.
Your main missions will be to:
- Define the communication strategy and key messages in line with the company's overall strategy in order to effectively convey the vision to all stakeholders: prospects, customers and partners,
- Implement marketing and communication plans with the use of all the necessary levers to develop the reputation of the group and boost lead generation,
- Manage various resources internally (Community Manager, acquisition, acquisition, creative, production...), coordinate actions while respecting schedules and budgets,
- Follow the evolution of trends and innovations to propose and test new levers of communication or acquisition online or offline,
- Share the communication strategy with the various teams to involve the entire company in the resulting projects,
- Manage the offline and online communication budget,
- Analyze the effectiveness of the actions carried out and propose corrective actions if necessary.
Profil recherché
You have a higher education specialized in marketing and communication.
You have at least 5 years of experience in communication in an agency or with an advertiser in the BtoC sector. A first experience in the world of Entertainment would be a plus for this position.
You have proven experience in setting up communication plans in a digital environment. You know the digital marketing ecosystem, its codes and web marketing strategies.
Versatile, curious and passionate, your dynamism, your involvement and your creativity will allow you to succeed in this position.
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